Domain Parking Companies. Who's the Best? Part I

Domain Parking Companies. Who’s the Best? Part I

I’ll start by saying this three part “partial” review is only on the companies that I utilize. Even though there are many domain Parking Companies out in cyber land, this article will only address the ones I know firsthand and use - Parked, Sedo, NameDrive, Bodis and TrafficZ. My review is not intended to be the “facts” or “Gospel” on Domain Parking Companies, it’s not intended to throw anybody under a bus or raise them to “Rockstar” status. It is merely my observations, tips, quirks, and personal assessment. Take what you will from it, leave the bitchin’ and crying at the door.

Here’s some examples of “parked” domains and their landing pages from these companies: 3gtelepresence.com (Parked.com), ontelepresence.com (TrafficZ), viatelepresence.com (Sedo), telepresencetoday.org (Bodis), telepresencereport.com (NameDrive)

Of the five mentioned - Parked, TrafficZ and Bodis all use a primary Yahoo feed while NameDrive and Sedo use a Google feed to supply their ads. They all use secondary, lower paying feeds to supplement their main feed results.

Recording of stats is different for all companies. Parked and Trafficz show unique visitors within minutes while Bodis, Namedrive and Sedo take anywhere up to an hour to show a visitor.

I’ve noticed that Parked rolls to their “next day” stats at 3 AM EST, Namedrive at 12M EST, Sedo starts their new day at 0000 GMT, TrafficZ at 3 AM EST and Bodis appears to move on at 12M EST. This is when their accumulative stats “change over” to next day stats and reset to zeros.

The CP’s (control panels) for each are all usable, but Parked pulls away from the pack with their slick domain “import, export” function where you can download or upload a .csv file with all your pertinent domain information, right down to the template colors you want to use on any specific domain. Building hundreds (or thousands) of domain names, adding titles, descriptions, keywords, templates, colors, etc. into a spreadsheet, then uploading it couldn’t be easier.

All five have decent and relevant landing pages with nobody separating themselves from the other by any noticeable margin in my opinion.

With their primary feed providers halting once allowed “arbitrage” programs, none of these companies presently allow arbitrage. None allow “paid” traffic either. By “paid” I mean surf sites, or advertising directly to the parked domain on Google Adwords, Yahoo Sponsored Search, Microsoft Ad Center, Bidvertiser, Adbrite, etc. They all do allow previously developed “backlinks” and backlink traffic. None allow new direct links or hyperlinks, meaning you can’t go submit the parked domain to directories, DMOZ, search engine submit, etc. without violating their Terms of Service (TOS).

Revenue per click (RPC), referral programs, click counting, two page landers and more in Part II.

L2 Lumpy